My goal is to inspire others to go out and make a positive impact, to start something that matters to them," Mycoskie said. "In my book, I felt a deep sense of responsibility to share everything that we've learned at TOMS over the past five years, so that others can learn from both our mistakes and our successes, and go out and chart their own course.
- Blake Mycoskie
Learn more about TOMS founder and chief shoe giver, Blake Mycoskie, as he tells the story of how and why TOMS was founded in his New York Times Bestseller, Start Something That Matters. Discover how One for One™ changed the game in how companies view their corporate social responsibilities and the empowerment of consumers to use their purchasing power for conscious and impactful choices.
"I can honestly say I loved this book. I wasn't fully expecting something like this to inspire me but it truly did."
– Eric Castillo
"I recommend this book to anyone who is thinking of starting a business or just wants to read an inspiring true story."
– Patricia R. Anderson
Mycoskie, who has been featured in Inc. and the Wall Street Journal, wrote the book over the course of two years, while continuing to chart new territory for the brand. In 2009, Mycoskie was honored by Hillary Clinton as the recipient of the Secretary of State's 2009 Award of Corporate Excellence (ACE). Established by the State Department in 1999, the award celebrates companies' commitment to corporate social responsibility, innovation and democratic values worldwide. In 2010, TOMS received the prestigious Footwear News Brand of the Year Award. In 2011, he launched TOMS' second product, TOMS Eyewear, which helps save and restore sight to people in need.
In his book, Mycoskie profiles other social entrepreneurs who have turned their passions into meaningful and sustainable businesses and organizations. Interviews include Tony Hseih, founder of Zappos; Scott Harrison, founder of charity: water; Lauren Bush, founder of FEED Projects; Eric Ryan, co-founder of method; and Tim Ferriss, author of The 4-Hour Workweek. Mycoskie also offers readers a new way of thinking about success, defined by work that fulfills hunger for material accomplishment, philanthropic impact and personal meaning.
In keeping with the TOMS philosophy, for every book purchased, a new children's book will be provided to a child in need through FirstBook.org. TOMS and Blake Mycoskie will also be dedicating 50% of the book's proceeds to helping others start something that matters.